COMMON PEOPLE CREATIVE

We’re a small but mighty creative studio rooted in the belief that great storytelling is equal parts craft and curiosity.Our work lives at the intersection of words, visuals, and human connection—because the most compelling stories don’t just inform, they move people. From long-form editorial and brand messaging to documentary-style video and photography, we approach every project with a deep understanding of how stories are shaped, shared, and remembered.

Hannah Purnell

Equal parts writer, researcher, culture vulture and curiosity machine. Deeply committed to the lost art of chit chat. Fueled by all things lavender, high-quality textiles, ‘90s chick rock, presidential history, and an ongoing quest to try every kombucha on Earth.

Josh Purnell

Devoted Cincinnati sports fan, which ain't no easy task! Lover of all things music, from a disturbingly large vinyl collection to a robust home music studio. Writer of songs, player of sports and always dedicated to doing the absolute best, no matter the task at hand.


One Story, Fully Connected

Most teams treat content as a checklist—copy here, visuals there, video somewhere else. We don’t.We approach every project as a single, interconnected story—so your message stays consistent, no matter where or how your audience experiences it.


Lean, Thoughtful, and Hands-On

No bloated teams. No unnecessary layers.You’re working directly with experienced creatives who are deeply involved in every step—from shaping the narrative to capturing and refining the final product. That means more intention, more flexibility, and better outcomes.



Strategy Meets Craft

Beautiful visuals and strong writing only go so far without direction.We bring both: a clear understanding of what your audience needs to hear and the creative skill to deliver it in a way that feels natural, engaging, and memorable.



Built for Real Audiences

We don’t create for algorithms—we create for people.Whether your audience is broad, niche, local, or global, we focus on storytelling that feels authentic and human—because that’s what drives real connection (and real results).


Let's Collaborate!

What sets us apart isn’t just what we create; it’s how we think.By working across disciplines, we understand how each piece of content fits into a bigger picture. The result? Stories that are cohesive, strategic, and built to resonate wherever they live—online, in print, or in person.Whether you’re starting from scratch or building on what already exists, we’re here to help shape stories that connect.


© Common People Creative. All rights reserved.

Thank you

We'll be in touch! Let's tell that story!